Responsible Hotels
At Grupo El Fuerte we are committed to sustainable development, with maximum respect for all of the values of the environment in which we carry out our business activities, whilst collaborating in the solution to their socioeconomic problems. Achieving both objectives depends on an important investment in resources and in the involvement of our whole team.
www.responsible-hotels.com, a website to put forward all of the initiatives from Grupo El Fuerte and other companies with regard to our environmental commitments.
In general, the objective of this project is the creation, development and commercialisation of a tourist product directed towards those clients who are sensitive to the environment and sustainability .
This product, which we have named Responsible Hotels will firstly help to improve and diversify the functions of the Grupo el Fuerte hotels. In a second phase, a platform will be created on the Internet for all of those tourist establishments who meet the requirements of the Responsible Hotels brand.